Health promotion at work — from theory to practice

Workplace health promotion is not a benefit — it's a business strategy. Companies that invest in employee health see lower absenteeism, higher productivity and better talent retention.

The data speaks for itself:

• Every dollar invested in health programs returns 3x (WHO)
• Companies with wellness programs have 28% lower absenteeism
• 87% of employees consider health offerings an important factor in choosing an employer

How to implement an effective program — step by step:

1. Health audit — surveys, absenteeism analysis, screening tests 2. Strategy — SMART goals, budget, KPIs 3. Actions — preventive tests, workshops, supplementation, specialist access 4. Communication — regular campaigns, health ambassadors in teams 5. Evaluation — ROI measurement every 6–12 months

Most common mistakes:

• One-time actions instead of continuous programs
• Lack of management engagement
• Focusing on "cool" benefits instead of real health needs
• Not measuring results

Our Health 360° program covers the full cycle — from audit to evaluation. We help companies build a health culture that translates into business results.